Overview
This guide uses Selection Logic so you can choose by need and evidence. Key traps: volume calculation; compartment-need mismatch; energy label misuse.
Theory anchor: T1 Matching Theorem—good choices match your needs, not "objectively best" configs.
Step 1 → Need clarification (M1)
Use M1 Need Clarification to define real usage and constraints.
Scenario analysis
| Scenario | Primary considerations |
|---|---|
| Household size & habits | total volume, freezer/fresh ratio |
| Food types | flex zone, humidity drawers, freshness |
| Space & placement | dimensions, door type, clearance |
| Energy & noise | efficiency grade, noise, inverter |
Example need list
- Must-have: key metrics for main scenario
- Nice-to-have: experience and convenience
- Bonus: support, brand, expansion
Step 2 → Allocate cognitive budget (T2)
These products are typically medium-to-high value and low reversibility. Use T2 Cognitive Budget and Decision Reversibility to allocate time.
Suggested time: need clarification 30 min; evidence gathering 2–2 h; comparison 1 h.
Step 3 → Multi-dimensional evaluation (M2)
Use M2 Multi-Dimensional Evaluation. In this guide, stress: Stress: volume—total vs usable, freezer/fresh ratio for your habits; compartments—flex zones, humidity drawers by real use; energy label—compare same volume class, then usage.
Evaluation dimensions
| Dimension | Sub-items | Evidence sources |
|---|---|---|
| Volume & layout | total/usable volume, freezer/fresh/flex | specs, measurements |
| Freshness & cooling | cooling type, freshness tech, control | reviews, users |
| Efficiency & noise | efficiency grade, daily consumption, noise | labels, measurements |
| Size & door | dimensions, door type, built-in | specs, install |
Weight example
Per T1, set weights by your needs, e.g. Volume & layout 35%%; freshness & cooling 30%%; efficiency & noise 20%%; size & door 15%%.
Step 4 → Bias & persuasion hazards
- Anchoring effect: don't anchor on high-end prices; fix budget and needs first.
- Confirmation bias: write criteria before browsing; avoid justifying a favorite.
- Halo effect: brand and marketing carry value assumptions—see T1.2.
- Specs and claims: rely on measurements and third-party data; beware claimed vs actual.
Step 5 → Decision + validation (M5)
Apply M5 Decision Validation.
Checklist: core needs met (fit score); within budget; satisficing threshold (T4.2); still satisfied after cooling-off.
Post-purchase: Need consistency—after 1–3 weeks, check real usage vs expectations, key metrics, regret points.